Why pay something in advance? As a Ligurian, it's difficult to explain this concept because it goes against all our ancestral beliefs, but I try to give you a couple of reasons to do it. If you jump onboard directly on preorder, you won't only have the chance to be the first to get our new releases, but you will also save some money over the regular price. "Saving money?!"  Now that's something a Ligurian would understand!